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Self-Care: Not A Luxury, But A Necessity

Woman sitting in bed applying skin cream to her face

In today’s fast-paced world, is it any wonder that almost 75% of people have experienced moderate to high stress that’s overwhelmed them over the past month? And nearly half said their stress levels had risen from the year before. These are startling figures that we’ve unfortunately come to accept as the norm.

Welcome to the era where burnout is a badge of honor, “me time” is often compromised for productivity, and self-care is scorned as being selfish or a luxury. But what if we questioned the status quo and redefined our relationship with self-care? It’s a revolution that’s waiting to happen, and one that I invite you to be a part of.

Self-care, far from being a lavish indulgence, is about survival. It’s about prioritizing yourself, your health, and your sanity amidst the chaos of modern life. And what if I were to tell you that abstaining from alcohol and replacing it with self-nourishing practices could turbo-charge this transformative journey? Let’s go deeper.

Understanding the Importance of Self-Care

Self-care is the practice of caring for our physical, mental, and emotional health—the trifecta that forms the core of our well-being. I’m sure you can recall times when you’ve put self-care on the back burner. And what happened? Increased stress, a dip in productivity, and strained relationships, right? The toll of neglecting self-care is harsh, but we often realize it too late.

By prioritizing self-care, we align our mind, body, and soul, creating a harmonious symphony that resonates with authenticity. And here’s the beautiful twist: practicing self-care is a ripple that extends far beyond our personal lives. When we prioritize self-nurturing, we cultivate a reservoir of strength that enables us to give more authentically to others. As a success coach, I understand the profound impact of empowerment, and self-care becomes the cornerstone of my ability to empower others.

Debunking the Myth of Self-Care as a Luxury

I’ve heard it and I’m sure you have too—”self-care is for the privileged, for the selfie-obsessed”. The truth? Self-care isn’t about extravagant spa days (though they can be amazing!), but about cultivating a relationship with ourselves. It’s the intentional act of tending to our mental, emotional, and physical needs, like a gardener caring for a delicate plant. Everyone deserves—and needs—self-care.

In a world that glorifies busyness over personal wellness, we’ve been conditioned to view self-care as an afterthought, or a “nice to have”. However, embracing self-care means acknowledging that we deserve the same care and attention we readily give to others. It’s a fundamental expression of self-love, which forms the bedrock of a fulfilling and empowered life.

Self-care is so transformational that organizations that place it atop their priorities experience better morale, productivity, and overall happiness in return. As a result, these companies are actually saving money by investing in their employees’ wellness. For example, Johnson & Johnson estimates they’ve saved over $250 million over 10 years through their wellness programs. Unfortunately, robust employer wellness programs are not the norm, meaning that most of us have to take self-care into our own hands.

So What Exactly Does It Look Like?

Have you ever reached for a glass of wine after a long day at work, thinking you’re taking a moment for yourself, soothing your weary soul? What if we replaced that glass with an activity that truly replenishes our energy and ignites our passion? What if instead that moment could be transformed into a yoga stretch or a deep-breathing exercise or even a calming walk in nature?

Cooking a nourishing meal, reading a book that transports us to different worlds, practicing mindfulness through meditation, or a leisurely walk – there are tons of ways to end your day without grabbing a drink. These activities not only relax us but also infuse our lives with purpose. Instead of relying on external substances like alcohol to wind down, we’re crafting a life where relaxation and authenticity are synonymous.

Swapping alcohol for mindful practices can be rejuvenating for your heart and soul, liberating that pent-up stress and allowing your mind to reimagine possibilities. I know, because I’ve been there; I’ve seen how my weekly writing sessions can replace the Friday night drinking, leaving me feeling fulfilled and impassioned rather than hungover.

Our journey to replace alcohol with self-care also invites us to question societal norms and embrace our unique paths. By breaking free from the norm of using alcohol as a relaxation crutch, we’re contributing to a movement that values authentic well-being over fleeting escapes.

By forgoing alcohol, you create more room for activities that will build a stronger relationship with yourself. The long-term impact? Enhanced self-esteem, amplified productivity, stronger relationships—a trifecta that mirrors the one self-care nourishes. It’s about consistency, and it’s about self-reflection. And I know it’s challenging, so what’s say we embark on this journey together?

Self-Care Isn’t Selfish

It’s time we move self-care from our wish list to our essentials list. Self-care is not an extravagant indulgence. It’s about survival—it’s a necessity. As we set out on this journey of wellness and change, I want to remind you that self-care isn’t selfish, it’s self-love. Are you ready to join the self-care revolution and redefine your “me time”? You deserve it, and the world is waiting to witness the radiant power that emerges when you prioritize your own well-being.


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I am a Certified Success Coach and I am passionate about helping women let go of limiting beliefs around alcohol and themselves so that they can create the lives they’ve always dreamed of.

Marci Rossi

Hi ! I'm Marci


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